ClearData Research Products

Re-creating the customer-driven organization...

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OpinionScope® Premium Research Products
   
  Retail Store Channel Study
  Employee Performance Fulcrum
  Web Site Customer Satisfaction Study
  ClearData Online Reporting Systems
  Business-to-business Customer Satisfaction Research
  Warranty Card Satisfaction Research
  Research Consulting
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  The Retail Store Channel Study

In all of your retail stores, no matter how hard you work to drive customer-focus, your customers are walking out the door without buying...   wondering what your competitors have...  wondering where to go...  feeling ignored...  spending their money elsewhere.

If you are measuring customer satisfaction every day, in every store, then you know what we mean. 

If not, then we need to talk.  The
OpinionScope Retail Store Channel Study will transform your organization in ways you have never dreamed.  ClearData will bring crystal-clear customer-focus to your retail organization while measuring the customer experience in each of your stores. 

Can you access a real-time data report that tells you what is happening in each of your stores?  Are you managing your company from the perspective of your customers?

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View a sample web survey

View screen shots from the online reporting system

   
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  The Employee Performance Fulcrum

Employee performance and customer satisfaction are linked in every organization.
The
OpinionScope Employee Performance Fulcrum shows you precisely how your employees' attitudes impact your bottom line.  Then we show you how to manage your employees for maximum customer satisfaction creating new core operating philosophies in your organization. 

The interaction between employee performance and customer satisfaction is a phenomenon that few companies understand, but the clear-value leaders in business are taking advantage of this principle right now.  Understanding and managing the relationships between employees and customers are some of the most powerful ways to create customer loyalty known to man. 

How well do you understand these relationships in your organization?

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  The Web Site Customer Satisfaction Study

You understand how well your web site is performing, right?  The
OpinionScope Web Site Customer Satisfaction Study examines the dominance and impact of your web presence.  We will tell you precisely where you dominate your industry and where your competitors dominate you.

Web presence, performance and dominance are important, but ClearData isn't satisfied with treating your web site as a stand-alone customer touch-point.  In the "Impact" dimension of this study we find out how to generate channel synergy between your web site and your retail stores. 

We will help you gain a clear understanding of how your web site drives foot traffic, sales, and motivation to purchase in your brick-and-mortar stores.

Can you imagine the synergy that can be created between your web site and your retail stores?

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Learn more about ClearData's web site research

View a demo of the web site study
   
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  ClearData Online Reporting Systems

24/7 real-time, web-based data reporting.  The
OpinionScope Online Reporting Systems are some of the clearest, easiest to understand online reports in the research industry.  Our systems are robust and flexible allowing you to drill down into the data creating cross tab reports that can be exported to PowerPoint or any other Microsoft product.  We will be happy to demonstrate this outstanding data collection and reporting instrument for you.

Anyone can collect data in a web survey...  Can you drive customer insight throughout your organization like we can?

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View screen shots from the online reporting system
   
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  Business-to-Business Customer Satisfaction Research

ClearData Research gives you customer intelligence that makes your organization sensitive to your customers' needs. The
OpinionScope Business-to-business Customer Satisfaction Research program gives you a specific roadmap that allows you to make customer feedback actionable. Customer satisfaction is a preview of company profits and should be considered a preview of the profit and loss statement of your company.

What are the three most important actions you can take to increase customer satisfaction and loyalty?

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  Warranty Card Satisfaction Research

When your customers fill-out their warranty cards online, this is one of the best times to find out why they made their purchases and how they feel about the experience.  ClearData brings all of the firepower of the
OpinionScope suite of research tools to your warranty card program. 

Our system is a seamless web site survey combined with the online reporting tools described above.  ClearData is completely invisible.  24/7 your executives can drill down into the data and gain true insight into your customers. 

How well do you understand the motivation to purchase for each of your market segments?

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  Research Consulting

ClearData provides a wide-variety of consulting services to address your research needs.  Our programs range from the product offerings mentioned above to focus group research, data analysis and content development.

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